{"id":4631,"date":"2015-01-05T16:57:06","date_gmt":"2015-01-05T15:57:06","guid":{"rendered":"https:\/\/www.lillegrandpalais.com\/dans-les-coulisses-de-castorama-collections-2015\/"},"modified":"2015-01-05T16:57:06","modified_gmt":"2015-01-05T15:57:06","slug":"dans-les-coulisses-de-castorama-collections-2015","status":"publish","type":"post","link":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/","title":{"rendered":"Dans les coulisses de Castorama Collections 2015"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"alignleft size-full wp-image-13553 lazyload\" title=\"Castorama Collections 2015\" data-src=\"https:\/\/www.lillegrandpalais.com\/wp-content\/uploads\/2014\/12\/CASTO-W-maxime-dufour-photographies_8189.jpg\" alt=\"\" width=\"567\" height=\"378\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 567px; --smush-placeholder-aspect-ratio: 567\/378;\" \/><strong>Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais. Depuis 2007, le groupe Kingfisher r\u00e9unit ses 2 900 collaborateurs et 400 fournisseurs au cours d\u2019<a title=\"Castorama le succ\u00e8s et l'\u00e9volution au fil des ans\" href=\"https:\/\/www.lillegrandpalais.com\/leblog\/collection-castorama-le-succes-de-linnovation-au-fil-des-ans\/\" target=\"_blank\" rel=\"noopener noreferrer\">un \u00e9v\u00e9nement unique et sans cesse renouvel\u00e9<\/a>.<\/strong><\/p>\n<p>\u00ab Cette ann\u00e9e, nous avons invit\u00e9 plus de 1 000 vendeurs pour qu\u2019ils puissent d\u00e9couvrir les nouvelles gammes de produits 2015 et les exp\u00e9rimenter \u00bb, explique Henri Sol\u00e8re, directeur commercial de Castorama France. Sources d\u2019ouverture et d\u2019inspirations, les Collections font partie des moments forts de la vie interne du groupe Kingfisher\/Castorama. Un an avant, les \u00e9quipes de Lille Grand Palais et de Castorama travaillent main dans la main pour<\/p>\n<p>r\u00e9ussir l\u2019\u00e9v\u00e9nement. 7 jours de montage, 1 jour de d\u00e9montage : il faut aller vite, \u00eatre efficace, ne rien laisser au hasard. \u00ab C\u2019est un travail de longue haleine et du plein temps avant et pendant la semaine d\u2019exploitation \u00bb, confie <a title=\"M\u00e9tier de chefs de projets\" href=\"https:\/\/www.lillegrandpalais.com\/leblog\/metier-chefs-de-projets\/\" target=\"_blank\" rel=\"noopener noreferrer\">Soazig Jacquart, chef de projets \u00e0 Lille Grand Palais,<\/a> en charge de l\u2019\u00e9v\u00e9nement. Son filage dans les mains, \u00ab la Bible de la l\u2019\u00e9v\u00e9nement \u00bb, Soazig est \u00e0 l\u2019aff\u00fbt du z\u00e9ro d\u00e9faut, s\u2019assurant que les demandes de son client sont exauc\u00e9es et que la coordination entre les diff\u00e9rents services est au top. Avec <strong>1 km de structure en aluminium, 520 projecteurs, 210 points d\u2019\u00e9lingue, 180 semi-remorques<\/strong> pour acheminer le mat\u00e9riel et des milliers de repas servis, la logistique est ph\u00e9nom\u00e9nale. \u00ab Nous sommes tr\u00e8s vigilants par rapport \u00e0 la s\u00e9curit\u00e9 des exposants et des visiteurs. Entre ce qui est pr\u00e9vu et ce qui est faisable, il y a parfois des arbitrages \u00e0 faire \u00bb, reconnait J\u00e9r\u00f4me Goy, r\u00e9gisseur. \u00ab Cette exp\u00e9rience est une r\u00e9f\u00e9rence pour Lille Grand Palais \u00bb, se f\u00e9licite C\u00e9dric Fiolet, directeur g\u00e9n\u00e9ral de Lille Grand Palais. A grand \u00e9v\u00e9nement, grands moyens !<!--more--><\/p>\n<p><strong>Entretien avec Henri Sol\u00e8re, directeur commercial de Castorama France.<\/strong><\/p>\n<p><strong> Que faut-il retenir des Collections Castorama 2015 ?<\/strong><\/p>\n<p>Un \u00e9v\u00e9nement centr\u00e9 sur le produit et l\u2019exp\u00e9rimentation des nouvelles gammes 2015 : 20 000m\u00b2 d\u2019exposition, 400 stands fournisseurs et 2 900 collaborateurs magasins.<\/p>\n<p><strong>Pourquoi faire confiance \u00e0 Lille Grand Palais pour l\u2019organisation de votre convention nationale ? <\/strong><\/p>\n<p>Nous avons cr\u00e9\u00e9 depuis de nombreuses ann\u00e9es un partenariat fort avec Lille Grand Palais, qui mobilise une \u00e9quipe de professionnels avec une capacit\u00e9 d\u2019adaptation incroyable pour r\u00e9pondre \u00e0 du \u00ab sur-mesure \u00bb.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":4632,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[38],"tags":[398,431,66,432],"class_list":["post-4631","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-au-coeur-de-levenement","tag-castorama","tag-communication-interne","tag-convention","tag-kingfisher"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Dans les coulisses de Castorama Collections 2015<\/title>\n<meta name=\"description\" content=\"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dans les coulisses de Castorama Collections 2015\" \/>\n<meta property=\"og:description\" content=\"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog\" \/>\n<meta property=\"article:published_time\" content=\"2015-01-05T15:57:06+00:00\" \/>\n<meta name=\"author\" content=\"manuel@14h28.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"manuel@14h28.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/\",\"url\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/\",\"name\":\"Dans les coulisses de Castorama Collections 2015\",\"isPartOf\":{\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2015-01-05T15:57:06+00:00\",\"author\":{\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/ff2adf04c81de654fda702333a9b25c8\"},\"description\":\"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.lillegrandpalais.com\/leblog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dans les coulisses de Castoram...\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/#website\",\"url\":\"https:\/\/www.lillegrandpalais.com\/leblog\/\",\"name\":\"Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.lillegrandpalais.com\/leblog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/ff2adf04c81de654fda702333a9b25c8\",\"name\":\"manuel@14h28.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2dda1fcf8bd5402d886ab633ea18a694b68c81ac7d92d0c31950634de1c4972a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2dda1fcf8bd5402d886ab633ea18a694b68c81ac7d92d0c31950634de1c4972a?s=96&d=mm&r=g\",\"caption\":\"manuel@14h28.com\"},\"sameAs\":[\"https:\/\/www.lillegrandpalais.com\"],\"url\":\"https:\/\/www.lillegrandpalais.com\/leblog\/author\/manuel14h28-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dans les coulisses de Castorama Collections 2015","description":"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/","og_locale":"fr_FR","og_type":"article","og_title":"Dans les coulisses de Castorama Collections 2015","og_description":"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.","og_url":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/","og_site_name":"Blog","article_published_time":"2015-01-05T15:57:06+00:00","author":"manuel@14h28.com","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"manuel@14h28.com","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/","url":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/","name":"Dans les coulisses de Castorama Collections 2015","isPartOf":{"@id":"https:\/\/www.lillegrandpalais.com\/leblog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage"},"image":{"@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage"},"thumbnailUrl":"","datePublished":"2015-01-05T15:57:06+00:00","author":{"@id":"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/ff2adf04c81de654fda702333a9b25c8"},"description":"Du 13 au 17 octobre dernier, la copie conforme d\u2019un magasin Castorama a \u00e9t\u00e9 d\u00e9ploy\u00e9e \u00e0 Lille Grand Palais.","breadcrumb":{"@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/au-coeur-de-levenement\/dans-les-coulisses-de-castorama-collections-2015\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.lillegrandpalais.com\/leblog\/"},{"@type":"ListItem","position":2,"name":"Dans les coulisses de Castoram..."}]},{"@type":"WebSite","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/#website","url":"https:\/\/www.lillegrandpalais.com\/leblog\/","name":"Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.lillegrandpalais.com\/leblog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/ff2adf04c81de654fda702333a9b25c8","name":"manuel@14h28.com","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.lillegrandpalais.com\/leblog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/2dda1fcf8bd5402d886ab633ea18a694b68c81ac7d92d0c31950634de1c4972a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2dda1fcf8bd5402d886ab633ea18a694b68c81ac7d92d0c31950634de1c4972a?s=96&d=mm&r=g","caption":"manuel@14h28.com"},"sameAs":["https:\/\/www.lillegrandpalais.com"],"url":"https:\/\/www.lillegrandpalais.com\/leblog\/author\/manuel14h28-com\/"}]}},"_links":{"self":[{"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/posts\/4631","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/comments?post=4631"}],"version-history":[{"count":0,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/posts\/4631\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/media?parent=4631"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/categories?post=4631"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lillegrandpalais.com\/leblog\/wp-json\/wp\/v2\/tags?post=4631"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}