{"id":5329,"date":"2011-12-26T10:30:01","date_gmt":"2011-12-26T09:30:01","guid":{"rendered":"https:\/\/www.lillegrandpalais.com\/lotus-bakeries-lindustrie-fait-sa-patisserie\/"},"modified":"2011-12-26T10:30:01","modified_gmt":"2011-12-26T09:30:01","slug":"lotus-bakeries-lindustrie-fait-sa-patisserie","status":"publish","type":"post","link":"https:\/\/www.lillegrandpalais.com\/leblog\/paroles-dexperts\/lotus-bakeries-lindustrie-fait-sa-patisserie\/","title":{"rendered":"Lotus Bakeries : l&rsquo;industrie fait sa p\u00e2tisserie"},"content":{"rendered":"<p><strong><a href=\"https:\/\/www.lillegrandpalais.com\/wp-content\/uploads\/2011\/12\/maxime-dufour-photographies_5491.jpg\"><img decoding=\"async\" class=\"alignleft size-medium wp-image-5572 lazyload\" title=\"maxime dufour photographies_5491\" data-src=\"https:\/\/www.lillegrandpalais.com\/wp-content\/uploads\/2011\/12\/maxime-dufour-photographies_5491-200x300.jpg\" alt=\"maxime dufour photographies_5491\" width=\"160\" height=\"240\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 160px; --smush-placeholder-aspect-ratio: 160\/240;\" \/><\/a>Plus qu\u2019une marque, <a href=\"http:\/\/www.speculoos-lotus.fr\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lotus<\/a> est un compagnon quotidien pour des millions de Fran\u00e7ais. Elle est connue pour ses gaufres ou tartelettes, et encore plus pour sa star, l\u2019<a href=\"http:\/\/www.speculoos-lotus.fr\/FR\/fiche-produit\/3\/Original-Speculoos-Lotus-350g\" target=\"_blank\" rel=\"noopener noreferrer\">Original Speculoos<\/a>, que l\u2019on croise souvent autour d\u2019un caf\u00e9.<\/strong><!--more--><\/p>\n<p>Cette marque belge, est install\u00e9e \u00e0 Comines, dans le Nord, depuis trente ans. Son usine produit chaque ann\u00e9e 2 000 tonnes de gaufres et 3000 tonnes de tartelettes, dont 65% sont destin\u00e9es \u00e0 l\u2019export, principalement vers l\u2019Angleterre et<br \/>\nla Belgique. \u00ab Notre objectif est de proposer les meilleures recettes du march\u00e9 soutenues par une marque forte \u00bb, explique Martin Watrelot, Directeur G\u00e9n\u00e9ral de <a href=\"http:\/\/www.speculoos-lotus.fr\" target=\"_blank\" rel=\"noopener noreferrer\">Lotus Bakeries<\/a> en France. Pour preuve, en 2010, Lotus a investi 2,5 millions d\u2019euros dans l\u2019usine de Comines, pour \u00eatre toujours plus performant en mati\u00e8re de production. \u00c0 cet investissement s\u2019est ajout\u00e9e en 2011 une campagne de communication nationale pour laquelle l\u2019entreprise aura d\u00e9bours\u00e9 pr\u00e8s d\u20191 million d\u2019euros. En France, le chiffre d\u2019affaires de Lotus s\u2019\u00e9l\u00e8ve \u00e0 60 millions d\u2019euros par an.<\/p>\n<p style=\"text-align: right\">Quentin Laurent<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Plus qu\u2019une marque, Lotus est un compagnon quotidien pour des millions de Fran\u00e7ais. Elle est connue pour ses gaufres ou tartelettes, et encore plus pour sa star, l\u2019Original Speculoos, que l\u2019on croise souvent autour d\u2019un caf\u00e9.<\/p>\n","protected":false},"author":1,"featured_media":5330,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[34,49],"class_list":["post-5329","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-paroles-dexperts","tag-economie","tag-gastronomie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lotus Bakeries : l&#039;industrie fait sa p\u00e2tisserie - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lillegrandpalais.com\/leblog\/paroles-dexperts\/lotus-bakeries-lindustrie-fait-sa-patisserie\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lotus Bakeries : l&#039;industrie fait sa p\u00e2tisserie - Blog\" \/>\n<meta property=\"og:description\" content=\"Plus qu\u2019une marque, Lotus est un compagnon quotidien pour des millions de Fran\u00e7ais. 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