{"id":5342,"date":"2011-11-25T11:37:29","date_gmt":"2011-11-25T10:37:29","guid":{"rendered":"https:\/\/www.lillegrandpalais.com\/le-pole-maud-developpe-les-emballages-de-demain\/"},"modified":"2011-11-25T11:37:29","modified_gmt":"2011-11-25T10:37:29","slug":"le-pole-maud-developpe-les-emballages-de-demain","status":"publish","type":"post","link":"https:\/\/www.lillegrandpalais.com\/leblog\/paroles-dexperts\/le-pole-maud-developpe-les-emballages-de-demain\/","title":{"rendered":"Le p\u00f4le Maud d\u00e9veloppe les emballages de demain"},"content":{"rendered":"

\"Olivier<\/a>Prot\u00e9ger l’environnement en r\u00e9duisant la quantit\u00e9 des emballages, c’est l’une des missions du p\u00f4le de comp\u00e9titivit\u00e9 Mat\u00e9riaux & Applications pour une Utilisation Durable (Maud)<\/a>. Implant\u00e9 au coeur du parc scientifique de la Haute-Borne \u00e0 Villeneuve d\u2019Ascq, il s’occupe en effet d’un march\u00e9 \u00e9conomique cl\u00e9, celui du packaging et de l’emballage. Olivier Varlet<\/a>, le directeur de Maud, nous en explique le projet phare.
\n<\/strong>
\n Sur quel projet travaille actuellement le p\u00f4le Maud en lien avec le march\u00e9 de l\u2019emballage ?<\/span><\/strong><\/p>\n

<\/strong>Parmi les projets sur la th\u00e9matique emballage, nous avons le projet Decarte<\/a> (D\u00e9veloppement de carton \u00e9lectronique) qui consiste \u00e0 imprimer de la RFID (Radio Frequency Identification) sur du carton. Concr\u00e8tement, nous voulons incorporer une radio \u00e9tiquette dans le carton d\u2019emballage d\u2019un produit. Le tag, compos\u00e9 d\u2019une antenne et d\u2019une puce, permettra l\u2019identification \u00e0 distance du produit par des appareils munis de radars.Quels sont les avantages de cette technologie ?<\/strong><\/p>\n

Les emballages ainsi \u00e9quip\u00e9s \u00e9conomiseront de la mati\u00e8re, l\u2019information traditionnellement imprim\u00e9e \u00e9tant d\u00e9mat\u00e9rialis\u00e9e et accessible, par exemple, sur le smartphone d\u2019un consommateur. R\u00e9duction \u00e0 la source de la consommation de mati\u00e8re, respect de l\u2019environnement, diminution des rejets CO2 sont des atouts certains. La RFID pr\u00e9sente aussi des avantages logistiques. Il suffira d\u2019un passage de palette sous un portique pour d\u00e9tecter l\u2019ensemble des produits qu\u2019elle contient, sans erreur possible. Chaque UVC (Unit\u00e9 de vente consommateur) sera trac\u00e9e. Un moyen de cibler un mauvais lot ou de lutter contre la contrefa\u00e7on.<\/p>\n

Et apr\u00e8s le projet Descarte ?<\/strong><\/p>\n

Nous pourrions associer \u00e0 cette technologie d\u2019autres fonctionnalit\u00e9s pour suivre les variations de temp\u00e9rature d\u2019un produit par exemple. Ainsi, nous pourrions contr\u00f4ler le maintien de la cha\u00eene du froid dans chacune des composantes de la cha\u00eene d\u2019approvisionnement. Il s\u2019agit, l\u00e0 encore, d\u2019enjeux li\u00e9s \u00e0 la qualit\u00e9 sanitaire des produits pour le consommateur. Reste \u00e0 voir si les techniques disponibles ou \u00e0 d\u00e9couvrir permettront de le faire \u00e0 un co\u00fbt acceptable.<\/p>\n

Ludivine Favrel<\/p>\n","protected":false},"excerpt":{"rendered":"

Prot\u00e9ger l’environnement en r\u00e9duisant la quantit\u00e9 des emballages, c’est l’une des missions du p\u00f4le de comp\u00e9titivit\u00e9 Mat\u00e9riaux & Applications pour une Utilisation Durable (Maud). Implant\u00e9 au coeur du parc scientifique de la Haute-Borne \u00e0 Villeneuve d\u2019Ascq, il s’occupe en effet d’un march\u00e9 \u00e9conomique cl\u00e9, celui du packaging et de l’emballage. Olivier Varlet, le directeur de […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,8],"tags":[15,52,83,22],"class_list":["post-5342","post","type-post","status-publish","format-standard","hentry","category-non-classifiee","category-paroles-dexperts","tag-developpement-durable","tag-green","tag-pole-de-competitivite","tag-tic"],"acf":[],"yoast_head":"\nLe p\u00f4le Maud d\u00e9veloppe les emballages de demain - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lillegrandpalais.com\/leblog\/paroles-dexperts\/le-pole-maud-developpe-les-emballages-de-demain\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le p\u00f4le Maud d\u00e9veloppe les emballages de demain - Blog\" \/>\n<meta property=\"og:description\" content=\"Prot\u00e9ger l’environnement en r\u00e9duisant la quantit\u00e9 des emballages, c’est l’une des missions du p\u00f4le de comp\u00e9titivit\u00e9 Mat\u00e9riaux & Applications pour une Utilisation Durable (Maud). 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